CHARLOTTE, N.C. (Jan. 25, 2022) – Intelligent Buildings, LLC announced the promotion of Amanda Loeffert to director of content strategy. Her new role will lead company efforts to create a compelling content and marketing strategy that supports key business initiatives.
Loeffert joined Intelligent Buildings in 2018 and has extensive experience in marketing, content creation and professional writing. In this new role, Loeffert will lead the company’s internal and external content and marketing efforts across all channels, ensuring cohesive, strategic and branded content.
“Amanda’s work over the last four years has proven her creativity and comprehensive knowledge of the field,” said Greg Hoogerland, president of Intelligent Buildings. “Her adept understanding of the company makes her a skilled leader and effective marketer. We trust her to tell the story of Intelligent Buildings and the clients we serve through dynamic content and strategic marketing.”
Loeffert previously served the company as a technical writer and manager of shared services. Prior to joining Intelligent Buildings, Loeffert exercised her knowledge of the communication industry as a lecturer at the University of North Carolina at Charlotte.
“I am confident that this role will enable me to better utilize my skills and create success for the company,” said Loeffert. “I have grown tremendously in my time here and am ready to lead in a new way as director of content strategy.”
Loeffert earned a bachelor’s degree in psychology from the University of Pittsburgh and a master’s degree in English from the University of North Carolina at Charlotte. Outside of work, she enjoys rock climbing and supports the American Society for the Prevention of Cruelty to Animals (ASPCA). To learn more about the Intelligent Buildings team and work, visit IntelligentBuildings.com.
About Intelligent Buildings, LLC
Intelligent Buildings® is the only company focused on Smart Building advisory, assessment, and managed services at scale for both new projects and existing portfolios. We help our customers manage risk, enhance occupant well-being, and continually improve performance by providing unmatched expertise, practical recommendations, and targeted services. Since 2004, we are the most trusted and experienced name in Smart Building services. Learn more at IntelligentBuildings.com.
Mary Claire Hill
501-519-1772 | [email protected]